The blog by Katia Lobato
Real estate advice, decoration, beauty, lifestyle, fashion etc…
The Guide to Discreet Luxury: Living with Elegance
In a world where excess and flamboyance often define perceptions of luxury, there is a far more refined and timeless approach: discreet luxury. Unlike ostentatious luxury, discreet luxury is rooted in quality, authenticity, and attention to detail. It does not seek...
Private Art Tours in Florence: An Exclusive Cultural Experience
Considered the cradle of the Renaissance, Florence is one of the most fascinating cultural destinations in the world. The city is home to some of the most important masterpieces in art history, prestigious museums, and extraordinary architecture. For art lovers and...
How Scarcity Impacts Pricing in Luxury
In the luxury sector, scarcity is not merely about limited production—it is a core driver of perceived value and directly influences pricing. A rare product is considered more desirable, prestigious, and often justifies a higher price. Understanding how scarcity...
Luxury and Personal Discipline: The Hidden Connection
Luxury and personal discipline might seem worlds apart. One evokes freedom, pleasure, and exclusivity, while the other is associated with effort, rigor, and self-control. Yet beneath this apparent opposition lies a deep and often overlooked relationship....
E-Commerce in Luxury: Opportunity or Risk?
E-commerce has transformed the way consumers shop, and the luxury sector is no exception. However, integrating online sales into a luxury strategy raises unique challenges. Can exclusivity and rarity coexist with the ease of purchasing online? Is e-commerce an...
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About the Author
As the founder of the brand Les Demoiselles à Versailles and the custom care services of Les Demoiselles à Versailles, Katia Lobato has expertise in seasonal rentals as the owner of the apartment at the foot of the Château.
She is consulted for furnished rental coaching internationally, both in terms of interior decoration and to assist owners.
Katia Lobato offers a new vision of French luxury, particularly focused on the French art of living.

